Job vacancy Digital Marketing Manager

One of the leading chain of clinics in Saudi Arabia.

• Develop and implement comprehensive digital marketing strategies aligned with overall business objectives.
• Identify target audiences and devise effective digital campaigns to reach and engage them.
• Manage and optimize social media platforms to enhance brand visibility and engagement.
• Create, curate, and schedule content that aligns with brand messaging and resonates with the target audience.
• Oversee the planning, execution, and optimization of online advertising campaigns.
• Manage a significant monthly advertising budget, ensuring maximum return on investment (ROI).
• Implement SEO strategies to improve organic search rankings and increase website traffic.
• Execute and optimize search engine marketing (SEM) campaigns to drive targeted traffic and conversions.
• Utilize analytics tools to monitor, analyze, and report on the performance of digital marketing campaigns.
• Provide regular insights and recommendations for improving campaign effectiveness and ROI.
• Collaborate with web development teams to ensure the website is optimized for user experience and conversion.
• Implement strategies to increase website traffic and improve conversion rates.
• Develop and execute email marketing campaigns, including segmentation, content creation, and performance analysis.
• Nurture leads and engage with the email subscriber base to enhance customer retention.
• Drive content marketing initiatives, including the creation of blog posts, articles, and multimedia content.
• Ensure content aligns with SEO strategies and contributes to overall brand messaging.
• Collaborate with other departments, such as sales and product teams, to ensure a cohesive and integrated approach to marketing initiatives.
• Communicate effectively with internal stakeholders and external partners.
• Utilize analytics tools to measure, analyze, and report on the performance of digital marketing campaigns.

• 7-10 years of proven experience in digital marketing.
• Bachelor's degree in Marketing or a related field.
• Preferred industry background in an agency setting.
• In-depth knowledge of social media platforms, advertising tools, and digital marketing trends.
• Proven track record of managing substantial advertising budgets.
• Strong analytical skills and proficiency in data-driven decision-making.
• Ability to thrive in a dynamic, fast-paced environment.